Summary
Designed a graphic tee for a podcast host tied to a viral cultural moment, resulting in over $12K in gross sales and continued client engagement.
The Problem
Create a timely, visually compelling design that resonates with an audience and capitalizes on a trending topic.
The Process
- Interpreted client direction for a vintage, sporty aesthetic with bold graphics and symbolic elements
- Designed and refined the graphic based on feedback
- Coordinated with production to create and deliver samples
- Prepared product listings and visuals for e-commerce launch
- Supported rollout as the product gained traction through promotion
Conclusion
Generated over $12K in revenue and contributed to a successful campaign tied to a viral moment. The client became a repeat partner for future projects. Demonstrated the ability to translate cultural trends into sellable design and connect creative work with measurable business results.
